Focus on networking and partnerships for distillers to make it through tough times
Currently faced with a plethora of wine and spirits competitions as well as financial and logistic challenges, producers need to consider the value of each competition and make wise choices.
With the 2025 South Africa Selection coming up in August, there is still time to enter this year’s competition. And we are going the extra mile to create opportunities for our winners as well as entrants who are not awarded medals!
- Aroma Wheel and full analysis for all wines and spirits entered: For the first time this year every wine and distilled spirits entered will receive a detailed analysis and an Aroma wheel from the judging panel, offering valuable marketing and product-developing information to distillers and winemakers.
- On-line focused campaigns for our spirits winners: SA Selection by CMB has partnered with South Africa’s leading online fine wine and spirits marketplace, Port2Port, where awarded spirits will be showcased and supported by bespoke campaigns aimed at engaging buyers and collectors across the country.
“Port2Port is honoured to be the exclusive sales partner for the South Africa Selection by Concours Mondial de Bruxelles Distilled Spirits campaign,” says Amber-Rose Pretorius, COO of Port2Port. “This partnership reflects our ongoing commitment to supporting local producers and expanding our reach into the dynamic world of distilled spirits. Participation in the South Africa Selection by CMB ensures the awarded spirits receive meaningful exposure on a trusted platform. It’s an exciting step forward for both producers and Port2Port as we grow our presence in the spirits space.”
- Join us at Wine Paris: For the first time our spirits medal-winners will be invited to join us at the CMB Spirits Stand at Wine Paris February 9-11 2026, where buyers from around the world will have access to South Africa’s best distilled spirits.
- Exciting new CMB Partnership with CAVAVIN: France’s leading network with more than 190 shops throughout Europe, the UK and North and West Africa, has announced a strategic partnership with the Concours Mondial de Bruxelles. Through this collaboration, the CMB is entrusted with selecting the finest international wines to enhance CAVAVIN’s offering, providing an additional quality guarantee for its customers and a unique opportunity for CMB medal-winning producers, including those from the 2025 South Africa Selection!
Entries close on 31 July, so to enter your wines and spirits, visit www.southafricaselection.com/en/registrations/ or contact the competition’s director at lorraine.immelman@vinopres.com
